Messaging 101: When Clever Defeats Clarity

Your Brand Messaging Has To Be Clear; It Doesn't Have to be Clever Too many businesses and marketers sacrifice clarity in their messaging so they can be clever. Don't do it. When you do, you sacrifice the ability to get your wonderful product or service into the hands of the very person who needs it. [...]

2019-10-18T06:32:19-06:00 By |Branding|0 Comments