Home Service Business Sales Training Session Digest

Kyle Bailey opens by saying the single most important sales skill he wants them to take away is the habit of doing a self-audit after calls, especially tough ones. He shares his own trigger points on appointments: feeling disrespected, getting nonsensical pushback, or...

What’s the Difference Between SEO and Paid Ads (PPC)?

SEO focuses on organic growth, helping your site rank naturally through quality content and optimization, while PPC (Pay-Per-Click) delivers immediate but paid traffic. SEO builds long-term credibility and reduces cost per lead over time, while PPC provides instant...

Can I Do SEO Myself or Should I Hire an Expert?

Can I Do SEO Myself or Should I Hire an Expert? You can manage basic SEO tasks — such as optimizing meta tags, writing blog content, and improving site speed — using free tools like Google Search Console and Yoast SEO. However, professional SEO involves deep...

How Much do SEO Services Typically Cost?

How Much do SEO Services Typically Cost? SEO pricing varies based on goals and scope. Small businesses might pay $500–$2,500/month, while more competitive markets can range from $3,000–$10,000+ per month. Some agencies offer project-based pricing (e.g., audits or site...

How Long Does SEO Take to Work?

How Long Does SEO Take to Work? SEO is a long-term strategy — results usually begin to appear after 3 to 6 months, depending on your industry’s competition and your website’s condition. Google needs time to crawl, index, and rank changes. New websites or those with...