SALES CONSULTING
Sales Consulting is only helpful if you’re consistently selling but want to improve parts of your process, like your conversions or cold outreach.
Could Your Home Service Business Use a Sales Consultant to Boost Sales?
If you’re like a lot of home service businesses, you know you need to increase sales, but even though you’ve tried some tactics, nothing has gotten you where you want to be.
Could a new set of eyes help?
Sales Consulting and Sales Training is helpful for your team if it’s the right fit, and if you have buy-in from your team.
Understanding all the aspects of your sales process can be difficult without some guidance, unless you’ve been trained in sales and have some experience in execution.
You need to know both the chief problem you solve for your customers, while also understanding the real time challenges your customers face in every day life.
Throw in the online world, and now you have several layers of complexity you have to somehow make sense of. How do you consistently take a prospect from viewing your website to becoming a customer for your Plumbing business, for instance?
Home Service Businesses, like Roofers, often deal with sudden-onset needs like storm damage or leaks from heavy rains.
HVAC Companies deal with hot customers who want to be cool, and vice versa. They need help NOW.
Plumbers deal with water damage that threatens mold and other hazards, and that homeowner needs help NOW.
Within each of these services, though, you have a range of immediacy of need. Not all needs are emergencies, and thus would be handled differently.
Your online sales process has to be able to handle that, and hiring an Austin sales consultant may be what you need.
Balancing The Need for Sales Training with Your Lack of Time
You have little to no time just from trying to keep up with everything related to your business, but you know your team needs sales training. You’re selling, but you know you can do better. It might be time to think about hiring someone who has deep experience in home service sales, from door to door to in home sales processes and scripting, who can bring a fresh voice to your team.
A good sales consulting service is going to understand how to connect your Branding Strategy with your sales process, then how to help you execute it.
My Sales Consulting and Sales Training bring several key benefits that you can’t get anywhere else:
Sales Training with Field Experience
It’s not often that you find someone with professional sales training who has also swung a hammer and turned wrenches in the field. You get that with me. I know what your team is facing out there, and also understand the needs of the sales organization.
Results-Oriented Thinking
I have more than 25 years of experience, and am a constant learner. I’m looking for the best ways to reach your team with key knowledge that will bring your home service business more happy cusomers.
Professional Detachment
It’s almost impossible to separate yourself from “being in the weeds” of your business, so that outside voice helps clarify what you need.
Disciplined Approach
Having a deep and educated understanding of the Sales Process means that you’ll get more out of an hour with me than you will spending a week on it yourself.
Freedom
Home Service Business owners know that this means that you have a pro on the job, and you can use your mental energy to take care of the other twenty tasks you have on your plate.
Hiring a Sales Consultant can seem daunting, because if they’re worth anything at all, it won’t be cheap. Don’t think of it, though, in terms of the money you’re spending. Look at what it’s going to do for your business. If it even increases your sales by 10%, it’s worth every penny.
Frontburner Marketing offers Sales Consulting based on more than 25 years of experience in sales, and using proven methods to analyze and improve your sales.
If you’d like help with your Sales Process or Sales Training for your team, just fill out the form below and to the right, and one of our friendly staff will be back in touch with you promptly.
How Our Sales Consulting Process Works
1. Discovery Call
First, we start with a 20-30 minute Discovery Call. This allows me to learn about your business, your core problem, and whether or not we’re a fit for you (that’s right, we don’t take every prospective sales consulting client; only those whom we’re confident we can help).
2. Assessment
Next comes the Assessment Phase. This is the facet where we dig in and discover the gaps we can close for you between the numbers you’re seeing now and the numbers you actually want to see. In Sales Consulting, this is usually where the paid engagement begins.
3. Engagement
We only engage if we’ve determined that we can make a difference for your business; we don’t take a sales consulting client just because someone is ready to write a check. Once I’m certain I can help your business, I put together a a plan of action. At this point, you decide if this is the route you want to go. After signing up, we get started.
The point of Sales Consulting and Sales Training is to look for “delta points” in three places:
- Sales Team
- Sales Process
- Sales Copy (this can be collateral or scripting)
We’ll determine which is most helpful for you and your business during the discovery phase, and then put that plan together.
There are 2 main directions we can go:
First, a roadmap that you execute. In this scenario, we’ll do our analysis, form a plan of action, and you and your team execute it.
Second, Roadmap with Support.
This format gives you the benefit of call support, where we’ll do a conference call with you every month (twice monthly is also available) to check in on action steps and go over benchmarks and metrics.
This is great for businesses with newer sales teams or organizations, first time scaling of sales processes, or just business owners who execute their own sales and want some help.
You’ll find that our wealth of experience in offline and online sales in almost every scenario will greatly benefit you and your business.
We look at our service as more of a partnership than as a run-of-the-mill vendor/client relationship.
We only choose to work with companies that align with our core values and that we both believe in and believe we can truly help.
We look forward to the opportunity to move the needle for you!